[LEDE-DEV] [OpenWrt-Devel] Remerge logo ideas

[Bill Moffitt]

Jamie-

As, perhaps, the only (or at least one of the few) "marketing guys" on 
this list, I want to agree with Adrian - this is great. I think it 
conveys a very good, clean image.

There was a suggestion of building a "standard, corporate" color scheme 
to go with it and make sure we have that available - it's a huge 
timesaver for a corporation trying to tie in with OpenWrt (which I think 
we would like to see happen - like Buffalo, but even more) and 
encourages a uniform "brand experience."

It would be good to put all this (including "source," preferably as SVG) 
on the website in a "brand" section under an "About OpenWrt" section. 
Today on OpenWrt.org, there's a "Trademark policy" section, which is 
useful, but incomplete without an artistic usage guide and links to 
downloads.

My 2 cents worth,

Bill


On 5/30/2017 6:08 AM, Adrian Panella wrote:
> Keeping the name after remerge but with a new logo, helps convey the notion that there has been a change.
> An modernizing the look is great
>
> +1
>
>> El 29/05/2017, a las 12:32, Jamie Stuart <jamie at one billion.org> escribió:
>>
>> Tried that Moritz - it just wouldn’t work unfortunately. Neither does adding the antenna afterwards
>>
>> All - see another set of designs. I’ve opted for Roboto Condensed as the logo typeface.
>> Personal favorite is the green as OpenWrt is targeted towards low-power devices.
>>
>> http://imgur.com/a/TfWxr
>>
>> What’s the next step here? John - could this be added to the remerge proposal v3?
>>
>>
>>
>>> On 29 May 2017, at 19:12, Moritz Warning <moritzwarning at web.de> wrote:
>>>
>>> Looks nice.
>>>
>>> random idea, merge antenna with O of OpenWrt?
>>>
>>>> On 05/29/2017 01:10 PM, Jamie Stuart wrote:
>>>> See another iteration, with:
>>>>
>>>> - correct capitalisation
>>>> - antenna to the side (will not work with lowercase ’n’)
>>>> - open sans typeface (open source)
>>>> - mockups of website header
>>>> - accent colours
>>>>
>>>> http://i.imgur.com/ZKtcFXo.png
>>>>
>>>>
>>>>> On 29 May 2017, at 13:52, John Crispin <john at phrozen.org> wrote:
>>>>>
>>>>>
>>>>>
>>>>>> On 29/05/17 12:11, Jamie Stuart wrote:
>>>>>> Hi,
>>>>>> First of all, I’m glad to hear the process of remerging LEDE with OpenWrt is moving forward.
>>>>>> For what it’s worth, if prefer the LEDE name (it’s friendlier - ‘leddy’ - and not tied to the name of an old router!)
>>>>>>
>>>>>> However, it seems the consensus is that the OpenWrt name should remain. I thought that maybe we should take this opportunity to at least give the project an updated look?
>>>>>> Maybe a new logo? I’m personally not one for mascots, so I had a quick go at a few simple text-based designs:
>>>>>>
>>>>>> http://i.imgur.com/9zyXSYR.png
>>>>>>
>>>>>> What are you thoughts?
>>>>>>
>>>>>> Jamie, onebillion
>>>>> Hi,
>>>>>
>>>>> the correct spelling is OpenWrt with a capital O and W. could you add that to the proposal aswell please ? ideally with and without the antenna feature
>>>>>
>>>>>   John
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